EDF Hints At Zingy Toys

EDF Energy’s Customer Services have given the biggest clue yet that there are grand plans for the release of Zingy toys. Here’s one of their Tweets from earlier today.

Tweet from EDF Customer Services

Tweet from EDF Customer Services (@edfenergycs) at 10am on 27th June 2012

Official Zingy Toys: To Be Or Not To Be?

On 6th June 2012, EDF chiefs went on record to say that there were “no immediate plans” to turn Zingy into a toy. This was despite numerous online petitions, Facebook pages and Tweets in support of bringing the flame-shaped viral mascot to retail.

Browse Zingy Merchandise

Perhaps tellingly however, a marketing manager at EDF did add that “we are looking at ways of using the character in future”, so there’s no need for Zingy fans to give up all hope yet.

In fact, some fans are far from pessimistic about the possibilities of Zingy toys being available to buy before the year is out. Some have even gone on Twitter and online forums to report that they have received news quite to the contrary from EDF customer service representatives.

Zingy Toy Gossip

At the time of writing however, no more official details are available, although we’ll be bring you the latest on this story as soon as there are any significant developments.

In the meantime of course, you may like to take a look at some of the unofficial merchandise that is being touted on Amazon and eBay.

More Unofficial Zingy Merchandise

They say that a picture speaks a thousand words, but this picture only needs to speak a few…

  • Please release some official Zingy toys, EDF. Thank you.
Unofficial Zingy Products

Unofficial Zingy products by people that shouldn’t give up their day-job just yet

New Unofficial Merchandise Unveiled

A new wave of unofficial Zingy merchandise has descended on auction websites such as eBay. Now, you can get your hands on Zingy car stickers, bookmarks, mugs and baby clothes as well as plasticine figurines and plush toys.

This is in addition to all the other Zingy products that we reported on last week.

Just some of the unofficial Zingy merchandise available

Some of the better unofficial Zingy merchandise available

EDF Energy’s Zingy TV Adverts

First aired on April 2, Zingy was catapulted into TV superstardom with this charming advert from one of the UK’s most creative advertising agencies, AMV BBDO.

Just a couple of days later, Zingy fans were treated to a second advert which sees a downhearted Zingy suddenly bounce to life to the beats of the famous Hawaii Five-O theme song.

Zingy: Who Do You Think You Are?

Believe it or not, toyologists can trace Zingy as far back as 16th April 2008 when a US federal trademark was filed for “Keepon” by California-based company BeatBots LLC.

My Keepon and Zingy

Best Buddies: My Keepon and Zingy

For several years previously, BeatBots founders had been using a robot in studies into therapeutic practices for children with autism and other developmental disorders. Keepon Pro was the first commercially available product that came from this research, and quickly racked up awards from all corners of the globe.

It was in 2011 that BeatBots LLC teamed up with one of the UK’s most innovative toy companies, Wow! Stuff, to produce a version of Keepon Pro that could have mass market appeal at a sensible price-point. This saw the birth of My Keepon – an interactive robot that responds to touch and sounds – and who went on to be one of the biggest toy success stories of Christmas 2011.

My Keepon from Wow! Stuff

Wow! Stuff’s adorable My Keepon

In 2012, EDF Energy approached BeatBots to develop an orange version of the character that we know all know as “Zingy”, and who has already fronted some of the most talked about TV adverts of the year.

Peter North, the CEO of Wow! Stuff has described Zingy as My Keepon’s ”mischievous brother” although has had to remain very “tipped lipped” about any potential development of the character.

Introducing Zingy, EDF’s Dancing Mascot

Zingy first bounced and danced his way onto our TV screens on 2nd April 2012 when the adorably cute little orange character became the poster child of EDF Energy’s Feel Better Energy campaign.

The advert saw Zingy bopping around to Phil Oakey’s 1984 classic song Together in Electric Dreams whilst helping out with various household chores such as vacuum cleaning, ironing and doing the washing.

The advert was a simple concept, but one that saw social networking sites glowing orange-hot with fans of the blob wanting to know more about him and where he could be purchased. They were however, sadly disappointed to learn that EDF had “no plans” to make Zingy into a toy.

What followed saw Zingy fans from all over the globe taking the matter into their own hands and crafting all kinds of unofficial merchandise that Has spread like wildfire on auction sites such as eBay.

To date there have been keyrings, cake moulds, hand-knitted plush toys and magnets, not to mention birthday cards, t-shirts, mugs and necklaces. Guitarists can even buy Zingy-inspired plectrums, although it’s unclear how many rock-stars have actually used theirs in concert.

Unofficial Zingy Merchandise

Unofficial Zingy Merchandise

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